Harvard Business Review: How food companies can better measure their sustainability

Published on May 16, 2023

This article exposes how measuring and reporting environmental performance is time consuming and costly. Co-authored by Jaideep Prabhu, Professor of Marketing at Cambridge Judge Business School, the article explains that by implementing the four transparency strategies listed, food companies can increase their environmental traceability and become more sustainable.

Read the full article [hbr.org]

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